Hey, just in time for summer:  here’s a catchy bicycle-themed dance step “Bike Beat” from 1964 that was actually a work-for-hire product by Joe (“Telstar“) Meek for Raleigh Bicycles and was only released on flexi-disc!  Providing the backing track are Joe Meek’s house band, The Outlaws, disguised as “The Rally Rounders” – with lead guitar work almost certainly supplied by future Deep Purple guitarist, Richie Blackmore, dude:

“Bike Beat” (pt. 2)     The Rally Rounders (a.k.a,, The Outlaws)     1964

Dance steps provided below – be the first on your block to learn the “Tandem” and “Brake”!

This is the tenth refreshing example of Music in Advertising on Zero to 180.